✨ Brand Design for Luppola ✨

For Luppola, a Ligurian craft beer company, I developed the art direction and communication strategy to launch the brand with a strong, unique identity.

The project combined storytelling and design to highlight the authentic, local essence of Luppola:

Logo and visual identity: Created a modern yet approachable design inspired by Ligurian landscapes and the craft of brewing.
Packaging design: Developed labels that celebrate the unique character of each beer, blending tradition and creativity.
Communication strategy: Designed campaigns and content to engage the audience and tell the story of Luppola’s passion for high-quality, artisanal beer.
A project that brings the flavor of Liguria to life, one sip at a time. 🍺✨